| | MARCH 20234 Order reconciliation time can make or break businesses. But for corporate gods like Coca-Cola, reducing order reconciliation time is about tidying their business constantly and providing that premium experience to their B2B partners. Until a few years ago, Coke One North America), the IT Platform that manages the bottling business for North American Coca-Cola, had an order reconciliation time of 50 days. But now, thanks to blockchain technology, they have reduced it to just under a few days. The SAP-powered blockchain solution transformed their 160,000 orders per day supply chain. It helped the company real-time track their bottles back to the raw materials suppliers, food factories, cold rooms, refrigerated trucks, and retail stores. In the event of batch contamination, the company can trace contaminated food within seconds versus the weeks-long manual process. This is invaluable during times of product recall. Coca-Cola is not alone. Walmart has been using blockchain technology to not only digitally transform its supply chain and reduce the time it takes to track the source of food contamination. Nestlé uses a blockchain to trace the growing origins of its Rainforest Alliance-certified coffee brand. This helps the brand guarantee the sustainability practices of the coffee growing. On the other hand, the consumer can simply scan a QR code on the packaging to view real-time information on farmers, the time of harvest, the roasting period, and even the transaction certificate for their coffee's specific shipment. Bumble Bee Foods records its yellowfin tuna operations on a blockchain--from when it's caught to when it's sold in the shops. Do let us know your thoughts.Sujith VasudevanManaging Editoreditor@ceoinsightsasia.comEditorialBlockchain to Establish a New Level of Trust in F&B Vol 04 · Issue 4-5 · MARCH, 2023 Publisher Alok Chaturvedi Managing Editor Sujith Vasudevan Manager - DesignPrabhu Dutta A.R.N Ray NoidaRohit Raghubanshi Garima Anandadvertise@ceoinsightsasia.comEditorial queries editor@ceoinsightsasia.comTo subscribeVisit www.ceoinsightsasia.com/subscribe/ or send emailto subscription@ceoinsightsasia.comMagazine price is $50 per issue.Editor Alok ChaturvediPrinted and Published By Alok Chaturvedi on behalf of InfoConnect Web Technologies India Pvt. Ltd., and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017.Copyright © 2022 InfoConnect Web Technologies India Pvt. Ltd., All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher. Designer Tushar Das Visualiser Muhammed RafikVP - Sales & Marketing Amrit SinghCirculation Manager Magendran Perumal Editorial Heena Kousar Aveek Pal Chaudhuri Avinash Roy Mandvi Singh Sthitaprajnya Panigrahi Advertising Queries Ezekiah S. Edward Gopalkrishna Harold Vinson Sharan GM - Sales & Marketing Nagendra Kumar K
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