| | APRIL 20254 Editorial Business Leadership ChroniclesVol 4 · Issue 2-4 · APRIL, 2025Publisher Alok ChaturvediManaging Editor Sujith Vasudevan GM - Media & Graphic Designing VisualizerPrabhu Dutta A.R.N RayNoidaRohit Raghubanshi Akshay Shettyadvertise@ceoinsightsasia.comEditorial queries editor@ceoinsightsasia.comTo subscribeVisit www.ceoinsightsasia.com/subscribe/ or send emailto subscription@ceoinsightsasia.comMagazine Price is $50 per issuePublisher Alok ChaturvediPrinted and Published By Alok Chaturvedi on behalf of InfoConnect Web Technologies India Pvt. Ltd., and Printed at Executive Prints - 113/7, Ground floor, Old madras road, Halasuru, Bangalore - 560008 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017.Copyright © 2025 InfoConnect Web Technologies India Pvt. Ltd., All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.Designers Mrigank SharmaVayshnavi PDVP - Sales & Marketing Amrit Kumar Singh Circulation Manager Magendran PerumalEditorialViswanathan A Keerthana Kantharaj Roshan Akthar Roopalatha H Lakshmi Prabha It's a great omen that the world now has a fair idea of the need for sustainable businesses. Incorporating advanced features that are environmentally friendly and highly resource-efficient throughout their operations is no longer a luxury. For populous countries in Asia, it's quite inevitable to focus on green buildings and comprehensive, sustainable business operations going forward. It's no wonder that the largest business houses are leading by example. In truth, people across the globe are increasingly interested in sustainability, but affordability remains a major concern. If your sustainability solution / product is not economically priced, it won't be accessible to everyone. Only segments of the population will be able to purchase it. Therefore, your brand positioning should consider these differences.On the other hand, the European Union's Carbon Border Adjustment Mechanism (CBAM) has a significant impact on businesses importing goods into the EU. The new rules affect goods imported from carbon-intensive countries, especially in Asia. The specified products include goods within the cement, electricity, fertilizers, aluminum, iron, steel and hydrogen sectors, as well as some upstream and downstream products (mainly iron, steel and aluminum). CBAM is expected to have a significant impact on Asia's exports going forward, particularly for iron and steel, aluminum, cement, and fertilizers. In this special issue of CEO Insights Asia, we feature some of the great leaders furthering this cause in Malaysia. Do let us know your thoughts.Do let us know your thoughts.Sujith VasudevanManaging Editoreditor@ceoinsightsasia.comGo Green or Go Down the Hill
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