A Chinese smartwatch manufacturer focused on children between the ages of four and 15 has surpassed Apple Watch to claim the position of second-highest selling brand in China, based on recent market analysis. Imoo, commonly referred to as "Little Genius" throughout China, captured 21 percent of the nation's smartwatch market during the second quarter, exceeding Apple's performance to secure second place, trailing only behind technology leader Huawei Technologies, as stated in research conducted by Counterpoint.
The company capitalized on strong consumer demand during the initial complete return-to-school period following the end of pandemic restrictions in China, the research indicated, highlighting that numerous physical retail locations also played a role in driving expansion.
Additionally, capabilities like automatic alerts to parents regarding unusual body temperature readings in their children have gained traction as health consciousness has increased in the aftermath of Covid.
The Leader’s Inspiration
The brand was established in 2012 by Mr. Kimi, a dedicated parent who encountered a dilemma familiar to many mothers and fathers. During a work-related journey, he found it challenging to create a product that would satisfy his child's requirements and hopes. Drawing on his background as an electrical engineer, he understood that he possessed the ability to go beyond simply looking for solutions—he could develop them himself.
Driven by his enthusiasm for creating new solutions and his commitment to making a significant impact, Mr. Kimi collaborated with other parents who shared his vision and established imoo in the same year.
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Following extensive periods of committed investigation and countless trials, Mr Kimi launched the imoo Watch Phone emerged in 2015.
This revolutionary gadget exceeded the function of a simple timepiece—it served as a vital connection tool, allowing parents to maintain communication with their children regardless of location.
Cherished by children and relied upon by parents or guardians, the imoo Watch Phone rapidly gained popularity in homes across the market, meeting children's desires while providing parents with reassurance.
He Strives to Create Meaningful Change in Children' s Lives
Love and responsibility form the foundation of imoo's mission. Mr Kmi ensures that every child receives only the finest quality. He employs his and his employees’ own children to serve as the initial testers for all our products, reflecting the same level of care we extend to your family that we provide to our own. The leader aims to become a champion for children by developing products that deliver both happiness and security to their daily lives. He believes that nothing brings greater satisfaction than witnessing the pure delight and joy that spreads across a child’s face when he / she discovers Imoo’s products. This powerful motivation propels him forward to bolster his dedication to creating meaningful change in the lives of children everywhere.
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The Technology Innovation Embedded in the Watch
The device is priced from several hundred yuan up to almost 2,000 yuan (US$276), while the Apple Watch starts at 1,999 yuan. The newest version released this year, known as the Z9, incorporates capabilities like video and voice calls, photo and video capture, and body temperature tracking. This updated model provides enhanced positioning technology that can inform parents about which specific floor of a building their child is located on, based on information from the product's official site.
The company remains dedicated to ongoing advancement. Our innovative flip camera technology represents the optimal approach to incorporating dual-camera capabilities into a watch. During times of separation, the video calling function enables you to observe your child's environment, providing additional reassurance. A quick flip allows your child to document memorable experiences, creating an enjoyable and interactive device.
Research conducted by the China Industry Research Institute revealed that among China's 170 million children between ages 5 and 12, approximately one-third own a smartwatch, as reported by official media outlet People.cn in May. The study also noted that market adoption in city areas exceeded 50 percent.
Child Welfare - Top Priority
With the trust of more than 50 million users worldwide, Imoo places child welfare as its top priority. It serves as a dependable companion that monitors child's security and health, while simultaneously acting as an essential link between parent and child. Through imoo, every precious childhood experience is valued and communicated.
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Most Secure Smartwatch for Children
Mr Kimi is said to deeply evaluate every component without accepting any shortcuts. He thoughtfully selects worldwide supplier networks to guarantee superior quality, and each imoo timepiece endures extensive evaluation, including more than 160 quality checks covering waterproof capabilities, pressure resistance, and impact durability. The outcome is a device that delivers outstanding appearance and performance, backed by EU safety certifications. He holds privacy at immense value, which is why imoo devices are observed to store all information securely on local systems. imoo’s leading-edge data protection and encryption methods meet strict GDPR compliance standards for privacy and information security. The leader strives to develop the most secure children's smartwatch available globally.
Preserving the Bond and Communication between Parent and Child
Operating through a specialized manufacturing facility, Mr Kimi ensures that imoo functions as both technical experts and caregivers, creating products focused on your child's requirements. He upholds rigorous manufacturing and quality control protocols to guarantee dependable connectivity and smooth integration between the device and your child's daily activities. He ensures that everything centers on preserving the bond and uninterrupted communication between you and your child.
In summary, imoo has positioned itself as a frontrunner in the children's wearable technology sector, with the imoo Kids Watch Phone serving as evidence of the brand's dedication to creating superior products. Emphasizing security, communication, and innovation, the imoo Kids Watch Phone represents an outstanding option for parents seeking a dependable and sturdy device for their kids.