The Changing Cyber Threat Landscape
In the aftermath of the pandemic, India, in some ways, became an ideal target for cyber attackers. The advanced digital economy, the exponentially growing digital transactions and even the widespread adoption of technology in the workplace made the country's existing cyber vulnerabilities irresistible to attackers. According to Royal Hansen, Google's VP-Engineering for Privacy, Safety and Security, India witnessed 18 million cyber-attacks and 200,000 threats a day in the first quarter of 2022 alone.
With a dynamically growing technology landscape, sufficing the constant need to digitally transform the organizations, especially while the hybrid work culture prevailing, is an arduous task; to say nothing of the constant need to improve customer experience. Unfortunately, it's a perfect milieu for cyber-attackers to thrive.
It's no rocket science that, regardless of the size of your business, there is always the sword of Damocles hanging over you. It is imperative that you build a safer atmosphere around your business by securing the services of cybersecurity specialists. As phishing or social engineering attacks, ransomware, and DDoS attacks continue to pose more significant threats for businesses, cybersecurity solutions providers need to aggressively watch the dynamic trends in the segment to stay ahead of the threats. From Extended Detection and Response (XDR) to Security Process Automation, Secure Access Service Edge (SASE), Zero-Trust Network Access (ZTNA), and Cyber Insurance, the solutions providers have a number of trends that drives the market. Organizations need to localize these options and delve deep into their operational strategies to build effective cybersecurity strategies and solutions. Business leaders should chant the mantra that proactive-ness & prevention is better than cure.