Saqib Sabah has been named the new managing director of SAP Malaysia Sdn Bhd, according to a statement from SAP SE. Saqib held the position of SAP Pakistan's Chief Operational Officer for three years prior to his appointment.
Sabah will lead SAP Malaysia, according to Verena Siow, President and Managing Director of SAP South East Asia, helping to accelerate Malaysia's development as a cutting-edge digital economy and setting the course for overall transformation objectives.
“As one of the market leaders in enterprise application software, SAP is committed to help empower our customers and partners to become sustainable, intelligent and networked enterprises to run at their best. We are proud to have Saqib join us in SAP Malaysia to contribute in driving sustainable success in the cloud, meaningful change, and digital inclusivity to aid in spurring the goal for national competitiveness for all Malaysians” said Siow.
Over 87% of all worldwide commerce is currently generated by SAP customers, and in Malaysia alone, SAP serves almost 1500 clients across 25 industries with the help of 50 partners.
The RISE with SAP product, according to Siow, is gaining popularity in Malaysia. He cites Petroliam Nasional Berhad (Petronas), Johor Corporation, and PXL Marketing Sdn Bhd as clients who continue to receive advantages from the complete, adaptable, and cutting-edge cloud-based transformation.
Helping clients, partners, and communities deal with their most pressing problems will be one of Sabah's key areas. Examples of such concerns include business transformation in the cloud, developing a robust supply chain, and ensuring a sustainable future for businesses in Malaysia.
“I am extremely passionate about Malaysia’s growth and am a firm believer that technology is one of the keys for Malaysia to realise its aspirations of becoming a high-income nation,” said Sabah.
Sabah formerly served as the Managing Director of Teradata Malaysia before joining SAP. Also, he had launched a start-up company where he created use cases for artificial intelligence (AI) in the financial sector, the agricultural business, and communication networks. Sabah lives in Kuala Lumpur with his family and is a Malaysian citizen as well.
“During and post-pandemic, it has been demonstrated how critical digital technologies are, such as cloud and artificial intelligence (AI), for business continuity and to thrive amid uncertain times. In Malaysia, we have seen more businesses adopting cloud technologies to remain competitive and ensure that they adhere to the demands of their end-user customers,” Sabah added, citing a recent report from Information Services Group (ISG).
Additionally, he applauded the government for its "Malaysia Digital" national plan, a move designed to support and draw in firms, talent, and investment while empowering Malaysian citizens to play a significant role in the global digital revolution and digital economy.
Malaysia Digital, an initiative led by the Malaysian Digital Economy Corporation, intends to balance the rising demand for digital solutions with a consistent supply of goods and services while continuing to develop enablers including talent, infrastructure, and legislation.