BBH Singapore has named Stéphane Missier as its new Chief Strategy Officer. Missier, previously the Group Strategy Director at Wieden & Kennedy, spent ten years working in New York and Amsterdam. He takes over from Chris Chalk, who departed the agency in December.
With two decades of experience, Missier has led award-winning and culturally significant campaigns for brands such as Nike, Team USA, FanDuel, and Bud Light.
At BBH Singapore, Missier will work closely with Chief Creative Officer Sascha Kuntze and Managing Director, Sid Tuli, to further grow and elevate its global ambitions. Leading a team of 12 strategists, he will work with major clients including Samsung, Nike, UOB, and Income Insurance.
“I’m so grateful for everything Chris did for us over the last three years and I wish him all the very best as he relocates back home. Stéphane is an incredibly talented and highly experienced strategist that has shaped some of the most culturally significant campaigns of the past decade”, said Sid Tuli.
“He’s lived and worked in 8 countries before Singapore, helping build the biggest brands anywhere, and he is exactly the type of talent we need to take us forward”.
“BBH Singapore is building a global agency for a new era. Its commitment to building a culture where difference thrives and embracing the diversity of its clients sets it apart from the crowd”, added Missier.
“I’ve always considered myself a black sheep and have long admired the work of BBH. I’m thrilled to join the flock and begin this exciting journey”.
The agency’s dedication to its strategy, clients, and creative work has garnered significant recognition. In December, it won six awards at the Campaign Agency of the Year Awards: Southeast Asia, including Creative Agency of the Year, Ad Campaign of the Year, and Brand Experience Agency of the Year. The agency was also named Agency of the Year at the Effies Singapore and earned a Gold in the WARC Awards Asia Pacific. Additionally, it was the only Asia-based agency to secure a top-three position in Kantar’s Global Effectiveness Awards.