Quartile, the leading global retail media optimization platform, reveals its strategic move into Asian markets, emphasizing the internationalization of its platform and significant partnerships with local resellers in the region. Quartile's acclaimed portal, celebrated for its AI-powered campaign management tools, is now available in Japanese and Mandarin Chinese alongside English. This update enables users to effortlessly switch between languages, with upcoming plans to extend translation to reporting features by Spring 2024. This initiative aligns with Quartile's overarching dedication to expanding into international markets.
Quartile's expansion into the Japanese market is highlighted by a unique partnership with Legoliss Co., Ltd., a subsidiary of Mitsui. This collaboration introduces Quartile's cutting-edge technology to Japanese agencies, brands, and sellers, harnessing Legoliss's extensive market insights and connections. The combination of Quartile's AI-driven optimization and Legoliss's local proficiency is set to revolutionize e-commerce advertising in Japan.
In China, Quartile has partnered with LTMATE Technology Co., Ltd., a leading provider of comprehensive cross-border operations services. Leveraging LTMATE's vast network and expertise in establishing overseas brands, Quartile's solutions are being introduced to the Chinese market, enabling brand expansion and cross-border e-commerce triumph.
In its expansion into India, Quartile joins forces with Escape Velocity Digital Pvt. Ltd., a prominent digital media technology services company deeply rooted in the Indian market. This collaboration harnesses Escape Velocity's expertise in media technology alongside Quartile's groundbreaking solutions to elevate media decision-making and advertising results for Indian clientele.
"Our expansion into Asian markets is a significant milestone in Quartile's journey", said Daniel Knijnik, Founder and CEO, Quartile. "We believe that the future of e-commerce advertising lies in understanding and catering to local needs. By partnering with esteemed resellers like Legoliss, LTMATE, and Escape Velocity, we're not just entering new markets; we're revolutionizing the way brands connect with retail channels across Asia and beyond".
Quartile's entry into the Asian market, combined with the globalization of its portal, heralds a fresh era for e-commerce advertising in the region. Through the adoption of native languages and the establishment of strategic partnerships, Quartile is poised to equip brands and sellers with unmatched insights and optimization prowess.