Raul L. Quisumbing, Chief Commercial Officer, Globalport
The Chief Commercial Officer (CCO) occupies a pivotal and intricate role within any organization, wielding a substantial impact on revenue generation and overall business expansion. It is the CCO's robust business acumen and profound insights into market trends that profoundly contribute to the organization's triumph and its ability to maintain a competitive edge in the ever-evolving industry landscape. These leaders encompass a distinct fusion of strategic prowess, adaptability, and a future-oriented perspective, enabling their respective enterprises to not only survive but flourish within the swiftly shifting business milieu. Among these exceptional leaders, the figure of Raul L. Quisumbing emerges, a luminary with an impressive track record spanning over three decades across diverse domains, including shipping, contract logistics, freight forwarding, supply chain solutions, and port terminal management.
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Top 10 Chief Commercial Officers In Philippines - 2023
The Chief Commercial Officer (CCO) is a key executive role within a company responsible for driving revenue and commercial strategies. In the context of the Philippines, the CCO plays a pivotal role in shaping the business landscape. The Chief Commercial Officer in the Philippines is primarily responsible for overseeing and leading the company's commercial operations. This includes sales, marketing, business development, and often, customer service. Their role revolves around creating strategies to maximize revenue, profitability, and market share. The CCO conducts market research and analysis to identify growth opportunities and emerging trends in the Philippines. They use this data to formulate strategies that enable the company to gain a competitive edge.
The Evolving Role of Chief Commercial Officers in the Philippine Market
Marketing is a crucial component of the CCO's role. They oversee marketing campaigns, brand management, and customer engagement efforts. This may include digital marketing, advertising, public relations, and customer relationship management. The CCO is responsible for identifying and pursuing business development opportunities. This can involve partnerships, mergers and acquisitions, or strategic alliances that can contribute to the company's growth.
In the Philippines, as in many countries, there are specific regulations and standards that companies must adhere to. The CCO ensures that the company operates in compliance with local laws and regulations. The CCO works closely with other top executives, including the CEO, CFO, and CMO, to align commercial strategies with the company's overall goals and objectives. In summary, the Chief Commercial Officer in the Philippines plays a vital role in shaping a company's success by formulating and executing commercial strategies that drive revenue, market share, and profitability while ensuring compliance with local regulations and maintaining a strong focus on customer satisfaction.
CEO Insights Asia in this issue presents a list of ‘Top 10 Chief Commercial Officer Philippines - 2023' who have leveraged their extensive industry expertise and experience in offering effective skills to the market. The following list has been prepared after being closely scrutinized by a distinguished panel of judges including CXOs, analysts and our editorial board. We recognize their valuable contribution to the ever expanding and competitive market and their ability to sustain themselves and emerge as top contestants through their reliable knowledge.
|Chai Alexiou ,CCO
|An experienced leader working with renowned global B2C companies in diverse countries with knowledge in adaptability, communication skills, risk-taking, teambuilding abilities and commitment
|Eugene Go ,CCO
|A passionate marketer with over 28 years of experience and success in FMCG, aviation and fintech, skilled in market planning, key account development, sales operations, and forecasting
|Hermi Hizon ,CCO
|An influential leader in the telecommunications industry, specialized in commercial management, business development and marketing
|Issa Guevarra-Cabreira ,CCO
|An innovative leader working in the telecommunications industry and a strong support professional skilled in business development, strategy, product management, and more
|Jeferson Cruz ,CCO
|A commercial leader with expertise in the b2b sales/ service delivery as well as business analysis, account management and client relation management
|Joanne Llavore ,CCO
|Tier One Entertainment
|An experienced leader working in the marketing and advertising industry, skilled in digital sales advertising, media planning and buying, content marketing
|Raul L. Quisumbing ,CCO
|A dynamic leader spanning over three decades across diverse domains, including banking, automative, shipping, contract logistics, freight forwarding, supply chain solutions, and port terminal management
|Sharon Bagaporo ,COO
|A marketing professional with over 19 years of experience in marketing and advertising and strong in brand equity campaign and brand management, digital marketing, and many more
|Wen Dolatre ,CCO
|An industry leader with over two decades of experience in executive leadership, sales and marketing management, skilled in global sales mapping, international sales operations and more
|Xander Lao ,President & CCO
|A strategic leader has led all the commercial functions of the airline including network planning, revenue management and cargo sales, cargo commercial planning, and interline partnerships