• Zhanibek Barmagambetov, Head - Marketing, Jusan Invest JSC

    Zhanibek Barmagambetov, Head - Marketing, Jusan Invest JSC

  • In the ever-changing landscape of finance, the rapid integration of technology, such as artificial intelligence and data analytics, is reshaping how financial decisions are made, improving efficiency and accuracy. Furthermore, as investors prioritize sustainability and ethical practices, environmental, social, and governance (ESG) considerations are becoming central to financial strategies. Despite these advancements, the industry is facing significant challenges. Cybersecurity threats are increasing, necessitating strong safeguards for sensitive financial data. Striking a balance between innovation and risk mitigation while maintaining inclusivity in an increasingly digital world remains a top priority for financial leaders, today. Zhanibek Barmagambetov shines as a luminary within the ever-evolving landscape of finance, embodying an exceptional fusion of empathetic leadership and innovative vision.

  • Zhanibek Barmagambetov: Navigating The Nexus Of Finance & Leadership Innovation

A Tale of Turning-around

By: Sujith Vasudevan, Managing Editor

Crocs is a footwear brand that makes colorful clog-style shoes from a special rubber-like material. It was founded in the early 2000s and was mainly popular among children.

Towards a Greener Future: Embracing Change in the Evolving Mobility Industry

By: Michel Obadia, CEO Asia-Pacific, Siemens Mobility

I envision a sustainable mobility business that holistically considers market needs, capital investment, innovation, growth, and resilience.

Top 10 CMOs In Kazakhstan - 2023

Automotive Industry In China – A Brief Overview

By: Pierluigi Visotti, Director – Program Management & Business Development, Bitron

China is the largest vehicle market in the world due to its enormous population and the rapid rise in middle-class earnings over the past few decades.


Designing A Digital Roadmap For The Future Remote Workforce

By: Aditya Arora, CEO, Teleperformance India

Aditya has been associated with Teleperformance for over three years, prior to which he held the role of Managing Director at Intelenet Global Services, and Vice President at Genpact


HR Priorities in the Age of Business Transformation

By: Ruby J. , CHRO, AboitizPower

I am currently part of the Transformation Team which is focused on driving the transformation of the Aboitiz Group to become the first Philippine “Techglomerate”.


Driving Organizational Change through Digitalization

By: Mediko Azwar, Chief Marketing Officer, Blue Bird Group

In answer to inquiries from CEO Insights Asia magazine, Mediko spoke on "The Significance of Organizational Change."


Three Ways Investing in Route Planning Software is Beneficial for the Transportation Industry

By: Mradul K., VP - Global Sales & Strategy, LogiNext

Mradul boasts of a 13-year long career during which he has been associated with companies such as Bajaj Alliance General Insurance

  • Top 10 CMOs In Kazakhstan - 2023

    Driving Growth through Strategic Marketing

    The Chief Marketing Officer (CMO) is a top executive responsible for a company's marketing strategy, brand management, advertising, and promotion efforts. They oversee market research, product development, public relations, and customer engagement to drive sales and enhance the company's brand image. The CMO plays a crucial role in aligning marketing strategies with overall business goals and often collaborates with other C-suite executives to ensure a cohesive and effective organizational strategy.

    Crafting Tomorrow’s Marketing Solutions Today

    The Chief Marketing Officer (CMO) in Kazakhstan holds a pivotal role in shaping the marketing landscape of businesses within the nation. Kazakhstan's diverse economy necessitates adaptable marketing approaches, considering sectors like oil, mining, agriculture, and a burgeoning tech industry. The CMO must understand the nuances of these industries to tailor marketing initiatives accordingly. Market research is a cornerstone of a CMO's responsibilities. In Kazakhstan, understanding the unique socio-cultural and economic dynamics of different regions is vital. This includes assessing consumer behavior, preferences, and trends, considering Kazakhstan's multicultural society and varying economic development across the nation. Furthermore, branding and public relations are key focus areas for the CMO. Building a strong brand image and fostering positive relationships with stakeholders, both domestically and internationally, is crucial for business success. The role of the Chief Marketing Officer in Kazakhstan is multifaceted and evolving. With a rapidly changing business landscape and technological advancements, the CMO's responsibilities extend beyond traditional marketing to embrace digital strategies, cultural understanding, and collaboration, ultimately contributing to the growth and success of businesses in this diverse and vibrant nation.

    CEO Insights Asia in this issue presents a list of ‘Top 10 CMOs in Kazakhstan- 2023' who have leveraged their extensive industry expertise and experience in offering effective skills to the market. The following list has been prepared after being closely scrutinized by a distinguished panel of judges including CXOs, analysts and our editorial board. We recognize their valuable contribution to the ever expanding and competitive market and their ability to sustain themselves and emerge as top contestants through their reliable knowledge.

Top 10 CMOs In Kazakhstan - 2023

Company Logo Company Management Company Name Company Description
Food Solutions KZ Arshat Baktygali , Director - Marketing & Supply Chain Food Solutions KZ A dynamic and results-driven professional with a deep knowledge of the quick service restaurant business, and excels in navigating brand growth, building efficient supply chains & achieving business goals
Qazaq Republic Daniyar Kosnazarov , CMO Qazaq Republic An acknowledged scholars and experts in several industries including tech, international relations, China policy, media and public relations that turned him into a sought-after thinker and consultant
Comportal Daulet Mamayev , CMO Comportal An expert marketing strategist with a strong background in audit & marketing, known for his ability to drive profits through customer-centric approaches
Mycar Digital Dinara Kazhgaliyeva , CMO Mycar Digital A visionary leader in technology and marketing, with a mission to convey the intricate interplay between technology and business
NLT Trade KZ Mikhael Gusmanov , Marketing Director NLT Trade KZ A marketing leader expanding his expertise in marketing and finance by engaging in diving, economic analysis, financial markets, and skilled in LED technology (lighting and video screens)
Finpark Moldir Kuanyshbayeva , CMO Finpark A highly ambitious leader with strong business acumen, with international experience in all aspects of B2B SaaS marketing, product management, presales, and professional services
Astana International Financial Centre Mukhamedkali Tauan , CMO Astana International Financial Centre A digital expert with proven track record in managing efficient digital operations, execution of cross organizational digital processes, constructing long-term digital assets
Solva Timur Issanov , Deputy CMO Solva A strategic and innovative leader having successfully driven growth and profitability for multiple organizations, with a deep understanding of the digital landscape
Ordamed Yaroslavna Skomorokhova , CMO Ordamed A business and technology-savvy with international experience in all aspects of B2B SaaS marketing, product management, presales, and professional services
Jusan Invest JSC Zhanibek Barmagambetov , Head - Marketing Jusan Invest JSC A luminary within the ever-evolving landscape of finance, and propels the firm to new heights by championing democratized finance and fostering a culture of perpetual learning

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