Vebbyna Kaunang, Chief Marketing Officer, PT Kino Indonesia Tbk
In the present world, the Chief Marketing Officers (CMOs) play a crucial role in shaping and communicating a brand’s image and message to consumers. They are responsible for designing and implementing marketing strategies that promote a brand’s products or services to potential customers, while also building and maintaining the brand’s reputation in the marketplace. Vebbyna Kaunang, CMO, PT Kino Indonesia, is a dynamic, cutting-edge marketing leader whose innovative ideas have helped shape multiple firms. Vebbyna Kaunang is a highly influential marketing officer who strategizes unique processes and business operations. She has worked in various Multi-National Companies (MNCs) such as Unilever, Coca-Cola, L’oreal, and Samsung, and brings to the table more than two decades of industry experience.
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Top 10 CMOs In Indonesia - 2023
A Leader Is a Dealer in Hope
A CMO (chief marketing officer) is a C-level corporate executive responsible for activities in an organization that have to do with creating, communicating and delivering offerings that have value for customers, clients or business partners. CMO is responsible for the development and implementation of marketing strategies and plansand work to promote the company's products or services and oversee all aspects of marketing, including market research, product development, advertising, public relations, and sales.
They set the marketing strategy, create benchmarks and maintain a plan for helping a brand achieve success through its marketing activities.Chief marketing officers are responsible for overseeing the marketing team and its operations. This role establishes goals and plans for the marketing department.
Commitments of Officer:A Chief Marketing Officer is responsible for overseeing the planning, development and execution of an organization's marketing and advertising initiatives. They play a vital role in a company's growth and have important responsibilities that range from creative influence to business strategy. CMO role is expected to lead the company's advertising activities, brand management, market research, product development and management, marketing communications, pricing, and customer service.
CMO responsibilities include identifying target audiences, developing messaging and positioning, and creating marketing plans that align with the company's overall goals and objectives. Chief marketing officer (CMO) also called a global marketing officer or marketing director, or chief brand officer, is a corporate executive responsible for managing marketing activities in an organization.
CEO & CMO:
The role of a Chief Marketing Officer (CMO) is often focused on the marketing and branding of a company. On the other hand, the role of a Chief Executive Officer (CEO) involves overseeing the overall strategy and direction of the company. The CMO manages a team of marketing professionals, and in turn, reports to the Chief Executive Officer (CEO) of the company. The estimated total pay for a CMO is IDR 47,500,000 per month in the Indonesia area, with an average salary of IDR 15,000,000 per month.The estimated additional pay is IDR 32,500,000 per month.
CEO Insights ASIA in this issue presents a list of ‘Top 10 CMOs in Indonesia - 2023' who have leveraged their extensive industry expertise and experience in offering effective skills to the market. The following list has been prepared after being closely scrutinized by a distinguished panel of judges including CXOs, analysts and our editorial board. We recognize their valuable contribution to the ever expanding and competitive market and their ability to sustain themselves and emerge as top contestants through their reliable knowledge.
|Company Logo||Company Management||Company Name||Company Description|
|Daniel Hagmeijer,||PT MAP Aktif Adiperkasa||A marketing leader, spending lots of involvement in business, brand, and customer experience with more one decade of experience then expertise in both traditional and digital marketing|
|Derrick Heng ,Chief Marketing Officer||Telkomsel||A leader with experience in strategic planning, product development & pricing, brand management, communications, digital & social engagement, public relations, sales & channels management and customer management operations|
|Dian Gemiano,Chief Marketing Officer||KG Media||A professional leader, with widerange of digital capabilities including digital media, social media management, analytic & insights, digital creative & production, performance based media and also programmatic media|
|Fibriyani Elastria ,Chief Marketing Officer||Pinhome||An empathetic leader, and an solid marketer with 20+ years of experience and proven agility across technology, FMCG, financial, education, automotive and more|
|Gaurav Gupta,Senior Director & Chief Marketing Officer||Kimberly-Clark Softex||A consumer leader with expertise in the cosumer goods industry with more thana decade of experience across diverse multi-cultural tteams, multiple geographies and categories|
|Sheldon Chuan,Chief Marketing & Digital Officer||Home Credit Indonesia||A visionary leader, spearheading digital marketing and product management with more two decades of experience|
|Shelia Lauvita ,Chief Marketing Officer||Pt Sari Kayu||A business leader, with three years of experience and knowledge across Project Management, Employee Training, AutoCAD 2D, Interior Design, Strategic Planning and more|
|Vanessa Tan,Head global Marketing||Indonesia at Xiaomi Technology||A passionate leader with a batter know-how on technology and gadgets propelling growth for the firm|
|Vebbyna Kaunang ,Chief Marketing Officer||Pt Kino Indonesia Tbk||A highly influential marketing officer with unique processes and business operations and skills in implementing marketing plans and campaigns|
|Yeti Noviana ,Marketing Category Head||Pt Darya Varia Laboratoria Tbk||A passionate leader with over 15 years of sales and marketing expertise, specializing in growth marketing within the pharmaceutical industry|